2014 has seen a massive amount of new stock enter the Shop Naturally warehouse, some of which you may not have seen yet. For the next 5 days, we're doing a countdown of the hottest selling products of the year in all our major categories. You may just find a new favourite product for 2015 in the pile. We're starting off with one of our fastest growing categories of the year, our natural makeup. We're splitting the natural makeup from the certified organic makeup and the purely mineral makeup, which you'll have access to in the next couple of days.

#1 - Ere Perez Natural Almond Oil Mascara

This natural mascara is the clear winner for natural makeup in 2014. It's smudge proof, water resistant and is suitable for sensitive eyes and for those who wear contact lenses. For those with sensitive eyes, simply wash it off with some organic coconut oil. Having sensitive eyes doesn't mean you need to forget about wearing mascara.

Every review on the website gives it a 5 star rating. Here's just a couple of reviews. If you have your doubts about whether a natural mascara can work like a mainstream one, keep reading.

"Soft and natural and my lashes aren't brittle after I use it. I thought I was going to have to give up mascara after a big name brand mascara damaged my lashes and made my eyes itchy. I'll never go back to the toxic ones again. Best mascara on the market. "

"A great mascara that applies easily and doesn't rub. Way better than the ones I've been using before now. "

"This is the best natural mascara I have tried. It doesn't clump or run, which is the problem I have found with many others. "

#2 - Scotch Naturals Water Based Nail Polish Starter Pack

Water based nail polish is the only true natural nail polish on the market. The rest of them just have LESS chemicals in them. It does take a little more care and effort to apply well, so we have put together a starter pack with top coat, base coat, soy remover and a small tub of jojoba oil to clean the nails prior to application. You can buy 3-free or 5-free polish anywhere. We road tested all the water based brands and this is the absolute best of them all.

Update: Scotch Naturals is no longer being made.

#3 - Eco Lips Tinted Lip Moisturiser

The Rose Quartz was the winning shade, but all colours made the top 50 list. Available in a variety of colours, these nourishing lip tints are similar to the Hurraw Lip Balm range, giving your lips nourishment and moisturising oils while giving just a hint of sheer colour.

#4 - Ere Perez Natural Oat Milk Foundation

Our bestselling liquid foundation, there Ere Perez Natural Oat Milk Foundation has a gentle scent and is non-greasy. It's oil free and is the perfect formula for those with sensitive and problem skin who may react to mainstream foundation. The light/medium is the winning shade. Sample pots are available to help you pick your perfect shade.

#5 - Lavera BB Cream

For something lighter than a liquid foundation, the Lavera BB Cream fills out our top 5. This 6-in-1 Beauty Balm gives light coverage, evening out skin tone issues and mild blemishes and still giving the appearance of a fresh face without a solid layer of foundation. It's a little lighter on the skin than foundations and the one shade suits most skin tones.